August 14, 2024

Gaurav Anand
Chief Financial Officer
Coupang, Inc.
720 Olive Way, Suite 600
Seattle, Washington 98101

       Re: Coupang, Inc.
           Form 10-K for Fiscal Year Ended December 31, 2023
           File No. 001-40115
Dear Gaurav Anand:

       We have reviewed your filing and have the following comments.

       Please respond to this letter within ten business days by providing the 
requested
information or advise us as soon as possible when you will respond. If you do 
not believe a
comment applies to your facts and circumstances, please tell us why in your 
response.

       After reviewing your response to this letter, we may have additional 
comments.

Form 10-K for Fiscal Year Ended December 31, 2023
Item 7. Management   s Discussion and Analysis of Financial Condition and 
Results of Operations
Non-GAAP Financial Measures, page 45

1.     Please present your non-GAAP financial measures after your discussion of 
historical
       results of operations. Refer to Item 10(e)(i)(A) of Regulation S-K and 
Question 102.10 of
       the "Non-GAAP Financial Measures" Compliance and Disclosure 
Interpretations for
       guidance.
Results of Operations, page 47

2.     Where you attribute material fluctuations in your results to multiple 
factors,
       please quantify each factor cited so investors may understand the 
magnitude and relative
       impact of each factor. As an example, you cite multiple factors which 
caused increases to
       your Product Commerce net revenues with specific reference to the impact 
of
       the transition of FLC merchants to new contracts during the the current 
year without
       quantification that would allow users to understand the impact of each 
factor. Refer to
       Item 303(b) of Regulation S-K and Section III.D of Release No. 33-6835 
(501.04 of our
       Codification of Financial Reporting Policies) for guidance.
 August 14, 2024
Page 2

        We remind you that the company and its management are responsible for 
the accuracy
and adequacy of their disclosures, notwithstanding any review, comments, action 
or absence of
action by the staff.

       Please contact Abe Friedman at 202-551-8298 or Doug Jones at 
202-551-3309 if you
have questions regarding comments on the financial statements and related 
matters.



                                                          Sincerely,

                                                          Division of 
Corporation Finance
                                                          Office of Trade & 
Services